Writing & Content Strategy Services

Where storytelling meets strategy

A keyboard, pens, glasses, and notebooks laid out on a white surface

Ready to attract, educate, and convert your ideal clients?

I can help.

Susan M.K. Howard

Your Challenges

Even with strong offerings, the right message can miss the mark. Here are the patterns I see most often:

  • Your value isn’t clear, and your audience doesn’t see what sets you apart.

  • Prospects don’t fully understand what you do or why it matters.

  • Calls to action are falling flat, and leads are stalling out.

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My Strategy

I shape strategic storytelling that helps brands attract, educate, and convert their ideal clients.

  • Clear, trusted positioning that connects your value to what your audience actually needs.

  • Story-driven messaging that teaches, earns trust, and deepens engagement.

  • Tools and content designed to turn interest into confident, high-quality action.

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Our Results

When your story is clear and intentional, the right people show up and take the next step.

  • You become the brand your audience trusts and remembers.

  • Prospects know what you do and why it matters, so they stick around.

  • Your content shortens the sales cycle and builds lasting relationships.

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Client Feedback

  • "I cannot emphasize enough how valuable an asset and absolute joy she has been to our team and our clients."

    Jordan, Director of Content | Global B2B Tech Communications Agency

  • "She has a keen eye for detail and is incredibly attentive to both the client’s needs and the nuances of each project."

    Dylann | Global B2B Tech Communications Agency

  • "If you are in need of a detail-oriented creative writer who is a big picture thinker, then hiring Susan Howard is your solution."

    Chris, Director of Alumni Relations | Public University

  • "She’s an amazing collaborator, content writer, and an overall extension of our marketing team."

    Maria, Director Marketing Communications | Global Consulting & Training Company

Let’s Connect

Ready to sharpen your story?

contact@susanmkhoward.com